ABOUT

Loop Home is an Australian brand of GOTS-certified organic cotton bath towels, hand towels, bath sheets, face towels and bath mats.

Designed in Melbourne, farmed and woven in Türkiye. Loop Home is a collection of contemporary organic cotton bath linen, creating accessible luxury in a considered way. Each product is crafted with the highest quality, long-staple organic cotton sourced from the Aegean coastline of Türkiye.

Every Loop Home towel is woven by a family-run mill in Denizli to the Global Organic Textile Standard (Certificate CU1133274). Face towels, hand towels, bath towels and bath sheets are woven at 650 GSM; bath mats are 700 GSM. Loop Home is B.Corp Certified, a member of 1% for the Planet committing 1% of annual revenue to environmental non-profits, and operational emissions are offset through Greenfleet, an Australian not-for-profit that plants native forests to sequester carbon.

We're an independently owned and operated business in Melbourne, Australia. This is where we design the range, choose the colours and weights, and develop the specifications with our mill. Melbourne is a city of considered, lived-in homes; that's the brief we hold every product to.

Our organic cotton is sourced from and woven in Denizli, in south-western Türkiye. Denizli has been weaving terry cloth for centuries and is widely regarded as the towelling capital of the world. The reasons are practical as well as historic: soft local water (which matters enormously in dyeing), Aegean long-staple cotton in walking distance of the mills, and multi-generational weaving expertise that machines alone cannot replicate.

Our mill is family-run, GOTS-certified, and works with us in small, considered runs. We've chosen depth of relationship over scale — it's the only way we know to keep the spec honest from one production run to the next.

Loop Home is built on a small set of commitments that we hold to publicly so you can hold us to them too.

B.Corp Certified. Loop Home is a Certified B Corporation — independently assessed against the B Lab standard, which audits a business across environmental impact, social impact, governance, workers, community and customers. It's the broadest accountability framework we hold ourselves to, and the one that covers parts of the business that other certifications don't reach.

1% for the Planet member. Loop Home is a member of 1% for the Planet, the global certification program whose members commit a minimum of 1% of annual revenue to environmental non-profits. The pledge is independently verified each year.

Carbon offset via Greenfleet. We offset Loop Home's operational emissions through Greenfleet — an Australian not-for-profit that plants biodiverse native forests on behalf of its donors. The forests sequester carbon as they grow and, in doing so, balance the emissions associated with running the business. Greenfleet has been planting native forests in Australia and New Zealand since 1997.

GOTS-certified organic cotton. Every Loop Home towel is woven from cotton certified to the Global Organic Textile Standard — the world's leading organic textile certification. GOTS audits the whole supply chain, not just the fibre: farming, ginning, spinning, weaving, dyeing, finishing, and the people doing the work at every stage. Our certificate number is CU1133274, verifiable on the global-standard.org public database. Learn more about GOTS.

Re-Loop take-back. When your Loop Home towels reach the end of their useful life, send them back to us. We mechanically recycle the cotton into other home products and credit 20% of the original RRP back to your next order. Nothing has to end in landfill. Learn more about Re-Loop.

Have a look around — read about our GOTS-certified organic cotton, our care guide, or browse the full range.